Since Opuscule's inception I've been diligently recording our income & expenses on QuickBooks. And if you're a small business owner, chances are you've been through this as well. While QuickBooks is an amazing program, and the go-to tool for accountants and CPA's, the process of entering in your business transactions is cumbersome, and confusing for Read More
The world is learning to rely less and less on physical cash and more on digital money. Problem is, digitally transferring funds from one place to another can cost a fortune and often requires extensive equipment. Then Square came along and challenged those ideas completely. If you sign up for Square, they mail you a small Read More
Included in the marketing package for our client, La Piazza Pizzeria, was a custom built Facebook landing page that showcased their email newsletter subscription benefits. This page comes up special when you visit the La Piazza Pizzeria Facebook page before "liking" it. So go ahead, subscribe to their email newsletter for deals, discounts, specials and news at Read More
Congratulations to Opuscule's client On the Ledge Landscaping in Chicago for their recent voting as "Best in Chicago" amongst window box designers! It's a major accomplishment to be nominated and an honor to win. Chicago Magazine reports: In a world teeming with top-ten lists, self-proclaimed winners, and Yelp battles, we still believe in going out on Read More
Above - Smile Artistry Sadly, too many companies do not consider one small element of their website that reads as a major giveaway to how they are keeping up: the copyright date. On the bottom of nearly every website there is a copyright date/year. Opuscule.com reads 2011, representing we are current, up to date and still in Read More
YES! Only a small percentage of visitors to your website will even notice you have a privacy policy, but it only takes one simple legal instance and you will be glad you have one. If you are conducting eCommerce on your website, not only is it critical, in most cases it is absolutely necessary in order for Read More
A person I follow on Tumblr posted a link to the updated FCC.gov website recently and we wanted to echo his sentiment, "Huge redesign. I can’t tell you how refreshing it is to see more government websites look like they were designed within the current decade." It brings up a good point. I remember the last Read More
Many of my family, clients, friends and creditors have become accustomed to calling me on my cell phone. And as you know, I gracefully welcome this kind of interaction as often as I can! That said, it has become critical over the last few days to change my phone number, and in the process, settling into Read More
A few months ago we stumbled upon the website thumbtack.com - and our minds were blown. It's an impressive directory that's easy to search and easy to add your business to. There are ways to up your status and listing by verifying various parts and so on and so forth. Check it out... Well, you wouldn't Read More
We've given the speech at least 80 times and thought it might help other small business owners as well. When it comes to being on page one of Google, you've got some work to do... As we say "Google" we actually mean all search engines inclusively; but Google is the most popular. Most importantly, Google is a Read More
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