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Google Maps for Home Business or Remote Office

Small business owners benefit from listing their companies on Google's Maps pages. Having a listing on Google Maps increases your searchability, and organic search presence. It is highly recommended. A few clients of Opuscule though have home businesses or remote offices. They were forced to put their home address into their Google Maps listing, compromising the veil of separation between them and their business as well as protecting their personal information. New Read More

Page Title in WordPress

Page Title in WordPress

We have already discussed the importance of writing a great page title, and how it works; but more importantly we need to show you how to do it. If you are a client of Opuscule's web design services, and we used the power of Wordpress to create your website, you have the ability to control your page's Titles, Descriptions and Keywords! To do this, we have installed a very popular plugin on Read More

GlutenFree Passport

The team at GlutenFree Passport have been working tirelessly with Opuscule to get their eCommerce website off the ground. This is website 2 of 3 that we're tackling for the book publishing company. This website is not only outfitted with a special translation plugin that allows for complete language translations across as many as 49 languages, but is a full eCommerce store selling books and research material. It includes Read More

Chicago Music Promotions

With a couple of well placed keywords, a blog and a parsed news feed, our client Carter Russell Music happens to find himself on page one of Google's search. Congratulations to Carter Russell, and if you're in the Midwest, contact Carter Russell Music for all of your promotional needs in music, sports & comedy. Contact our Search Engine Optimization experts at Opuscule if you would like to start seeing better results Read More

Writing a great Page Title

Writing the perfect page title is still a VERY IMPORTANT part of effective Search Engine Optimization (SEO). Page titles are the first thing seen in searches. The above image from Google shows page titles in blue. Google took exactly what I searched for and displayed these results on page one. The Basics: Between 60 and 70 characters, about 7 words Must be different on each page Must be relevant to each page <title>Your Keyword-Rich, Descriptive Read More

Sacramento Employment Law Attorney

Getting to the top of Google's search is quite a feat, in any industry! Take for example, The Law Office of Bowman & Associates, APC. Opuscule has been laboring to increase their web search results and today it paid off big. With a top spot in the Sponsored Results and a number one spot in the Maps listings on an organic search, "Sacramento Employment Law Attorney" brings up Bowman & Associates! We Read More

Get rid of your Flash intro

My brother-in-law, owner of a thriving new ice cream truck business and in the market for a website we're developing, sent me a link to non-local competitor: Sweet Pete's Ice Cream. This website, and many others, welcome visitors with an animated introduction. These are most always made with the program Flash, and are called "Flash Intros" across the industry. A Flash intro is appealing to small business owners and their websites because Read More

Upgrading WordPress

Upgrading WordPress

As a client of Opuscule, chances are your website is being powered by Wordpress. This affords you the ability to login to your website and add/change/delete content and pages. Wordpress is a free, open source content management system and occasionally, the generous programmers provide a free update. The availability of this update will be blatantly apparent when you first login to your website's administrator. Opuscule always recommends you stay up to date with Read More